Brand Design
The following portfolio pieces are a mix of brands designed for real-life clients and portfolio pieces designed in my graphic design program, or as a passion project.
Client: Glow & Grace
Project:
Logo design
mockups from mockupfree.co
Client: C’Mon Betty
Project:
Logo design
The following portfolio pieces are projects made either during my graphic design program, or are passion projects, and are not for actual clients.
Brand: Jackie’s Baked Goods
I designed this brand during my program. We were given the task to create a brand based on a family recipe or tradition. My late maternal grandmother Jacqueline, or “Jackie”, loved to bake for our family. I decided to honor her memory and her amazing baking recipes through this brand. I used her handwriting to create a pattern, seen throughout the packaging design.
mockups from mockupfree.co
Brand: Urania Beauty
During my program, we were given a randomly assigned planet and asked to create a brand based on it. I picked Uranus. I decided to change the name to Urania, as the original name sometimes is associasted with jokes and crude humor.
I began to look into the lore and history behind Uranus - the science, mythology, and more. An edgy beauty brand seemed perfect for the wild, stormy nature of the planet.
Pictured here are packaging mockups, a faux beauty campain ad, and a brand video.
mockups from mockupfree.co
photo by niaz ahmed, unsplash
Brand: Weirdough Pizza
Project: Brand redesign
I designed this magazine during my graphic design program. We were asked to pick one pre-existing brand out of a list of around 10 brands to redesign as a food truck.
